Ⅰ.阅读理解(共15小题；每小题2分，满分30分)
A
Making an advertisement for television often costs more than a movie. For example, a twohour movie costs $6 million to make. A TV commercial can cost more than $6,000 a second. And that does not include the cost of paying for air time(播送时间). Which is more valuable, the programme or the ad? In terms of money－and making money is what television is all about－the commercial is by far the more important.
